Why did you start NomNomNow?

We started NomNomNow because we believe dogs deserve better food and people deserve a better experience!  Truthfully, we were sick of worrying about sketchy ingredients and wondering why dog "food" was unrecognizable as food.  We also questioned the mass-manufactured, one-size-fits-all model: no two people eat the same, why should we expect the same of dogs?

You can read more about our story here.

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